Our Story

 [Left] Billy Pang and [Right] Alvin Ting

The brand name BOXO, is a derivative of the Korean word for boxer shorts. Short, catchy and fun, the brand name reflects the core of BOXO’s value proposition of bringing attitude and comfort into lifestyle choices that matter. This value proposition stems from BOXO’s belief that people will only be able to relax and enjoy the finer things in life when they are comfortable and free to be themselves. Hence, BOXO’s boxer shorts are not only made with high quality fabric and stitching, they also come in a wide variety of fun designs to match the wearers’ personality.

In bringing comfort into lifestyle choices that matter, BOXO which is run by fun loving pet owners, seeks to make your purchases a little more meaningful. As such, the brand aims to also bring comfort to stray animals by donating parts of its profit to animal rescue funds.


Goboxer International Plt - BOXO

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